In this blog post we explain what you need to do to ensure that your business will continue to be able to monetise the UK market in advance of the Digital Economy Act coming into force.
Does my business need age verification?
You need to implement age verification if your online business website is one of the following:
- Free adult content website e.g. tube site
- Membership paysite for adult content
- VoD streaming of adult video content
- Adult anime (cartoon) content
- Retailing +18 products e.g. sex toys, sex accessories, adult DVDs, adult magazines, adult books, etc
- Advertiser/affiliate landing page to sell or describe adult products
- Blog featuring adult content, adult retail products
- Adult dating/hookup website
- Livecam website that includes nude, semi-nude models and/or sexual acts
- Escort services website
- Any other website displaying adult content
What will happen if I don’t use age verification?
Blocked website: All UK Internet Service Providers (ISPs) will block your website if it is non-compliant, which means your site will not be accessible in the UK.
Heavy fines: The regulator may impose a financial penalty on your company for non-compliance of up to £250,000 or 5% of your qualifying revenue.
How do I get age verification for my website?
A number of age verification providers have created new technologies to verify a user’s age with minimal requirements for personal data. One of the age verification solutions with the biggest industry reach is AgeGO.
How do I implement AgeGO’s age verification solution?
AgeGO is a self-service platform. Simply sign up,upload your website’s logo and instantly create branded AgeGO widget tags. The tags are fully responsive and work across all devices (desktop, mobile and tablet). Integration is as simple as adding a short javascript code to your website and you are all set. Age verification couldn’t be easier!
How does AgeGO verify a users age?
AgeGO offers several BBFC approved methods of verification including:
- Verification by scanning of photo identification:
- Current Passport
- Current Driving Licence
- Verification with a UK mobile phone and its 3G carrier or via an SMS text
- Verification with credit card details
- And other methods that will be detailed in the coming weeks
Please note, AgeGO does not store any personal data of the users it verifies.
Why should I choose AgeGO for my business?
Through our strategic partnerships, AgeGO is the age verification solution with the largest industry reach. As a website owner you get full access to advanced statistics in your dashboard for full control over the age verification flow to improve your user pass rate and control costs.
I want to know more!
If you have any questions contact us here, we would love to hear from you!
